Assessing market structure and company fit based on consumer perceptions in dynamic information technology markets
| Year of publication: |
2002
|
|---|---|
| Authors: | Roberts, John H. ; Morrison, Pamela D. |
| Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 55.2002, 8, p. 679-686
|
| Publisher: |
Elsevier |