Asset specificity and foreign market entry mode choice of small and medium-sized enterprises : the moderating influence of knowledge safeguards and institutional safeguards
Birger Maekelburger, Christian Schwens and Ruediger Kabst
| Year of publication: |
2012
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|---|---|
| Authors: | Maekelburger, Birger ; Schwens, Christian ; Kabst, Ruediger |
| Published in: |
Journal of international business studies : JIBS ; an official journal of the Academy of International Business. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609-X. - Vol. 43.2012, 5, p. 458-476
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| Subject: | Internationaler Markteintritt | International market entry | KMU-Marketing | SME marketing | Transaktionskosten | Transaction costs | Institutionenökonomik | Institutional economics | Wissensmanagement | Knowledge management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009570561