Asymmetric perception of sparse shelves in retail displays
Francesco Massara; Daniele Porcheddu; Robert D. Melara
| Year of publication: |
2014
|
|---|---|
| Authors: | Massara, Francesco ; Porcheddu, Daniele ; Melara, Robert D. |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 90.2014, 3, p. 321-331
|
| Subject: | Perceptual asymmetry | Visual field | Hemisphere specialization | Numerosity | Sparse-shelf bias | Global processing | Wahrnehmung | Perception | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Globalisierung | Globalization |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010408225