Attitude functions in consumer research: comparing value-attitude relations in individualist and collectivist cultures
| Year of publication: |
2002
|
|---|---|
| Authors: | Gregory, Gary D. ; Munch, James M. ; Peterson, Mark |
| Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 55.2002, 11, p. 933-942
|
| Publisher: |
Elsevier |