Attitude functions in consumer research: comparing value-attitude relations in individualist and collectivist cultures
| Year of publication: |
2002
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|---|---|
| Authors: | Gregory, Gary D. ; Munch, James M. ; Peterson, Mark |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 55.2002, 11, p. 933-942
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