Augmented reality in retail : a trade-off between user's control of access to personal information and augmentation quality
Year of publication: |
March 2018
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Authors: | Poushneh, Atieh |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 41.2018, p. 169-176
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Subject: | Augmented reality | Augmentation quality | User's control of access to personal information | User satisfaction |
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