Battle of the channels : the impact of tablets on digital commerce
Kaiquan Xu, Jason Chan, Anindya Ghose, Sang Pil Han
| Year of publication: |
May 2017
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|---|---|
| Authors: | Xu, Kaiquan ; Chan, Jason ; Ghose, Anindya ; Han, Sang Pil |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 63.2017, 5, p. 1469-1492
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| Subject: | mobile | Internet commerce | channels | long tail | natural experiment | Internet | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Vertriebsweg | Distribution channel | Mobile Business | Mobile business | Konsumentenverhalten | Consumer behaviour | Mobilkommunikation | Mobile communications |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/mnsc.2015.2406 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011684768