Behavioral pricing in the platform economy
| Year of publication: |
2023
|
|---|---|
| Authors: | Kumar, Subodha ; Wang, Yulan ; Chen, Haipeng |
| Published in: |
Decision sciences. - Oxford : Wiley-Blackwell, ISSN 1540-5915, ZDB-ID 2066218-X. - Vol. 54.2023, 4, p. 432-433
|
| Subject: | behavioral pricing | editorial | multi-method | platform economy | Netzwerkökonomik | Network economics | Digitale Plattform | Digital platform | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Online-Handel | Online retailing | Electronic Commerce | E-commerce |
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