Behavioural responses to service encounter involving failure and recovery : the influence of contextual factors
Year of publication: |
2012
|
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Authors: | De Matos, Celso Augusto ; Vieira, Valter Afonso ; Veiga, Ricardo Teixeira |
Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 32.2012, 14, p. 2203-2217
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality | Virales Marketing | Viral marketing | Brasilien | Brazil |
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