Behind the clicks : can Amazon allocate user attention as it pleases?
Rufus Rock, Ilan Strauss, Tim O'Reilly, Mariana Mazzucato
| Year of publication: |
2024
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| Authors: | Rock, Rufus ; Strauss, Ilan ; O'Reilly, Tim ; Mazzucato, Mariana |
| Published in: |
Information economics and policy. - Amsterdam [u.a.] : Elsevier Science, ISSN 0167-6245, ZDB-ID 2013217-7. - Vol. 69.2024, Art.-No. 101115, p. 1-14
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| Subject: | Amazon | Attention markets | Bounded rationality | Decision science | Digital advertising | Begrenzte Rationalität | Online-Marketing | Internet marketing | Online-Handel | Online retailing | Entscheidungstheorie | Decision theory | Amazonasgebiet | Amazon region | Konsumentenverhalten | Consumer behaviour | Wahrnehmung | Perception | Werbewirkung | Advertising effects | Werbung | Advertising |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.infoecopol.2024.101115 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015465935