Beyond the Core Triad: Just What Do Marketing Academics Do outside of Teaching, Research, and Service?
Year of publication: |
2002
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Authors: | Rapert, Molly Inhofe ; Kurtz, David L. ; Smith, Scott |
Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 10459716. - Vol. 24.2002, 2, p. 161-167
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