Boundary spanner corruption : a potential dark side of multi-level trust in marketing relationships
Year of publication: |
2022
|
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Authors: | Forkmann, Sebastian ; Webb, Jonathan ; Henneberg, Stephan ; Scheer, Lisa K. |
Published in: |
Journal of the Academy of Marketing Science. - Dordrecht : Springer Netherlands, ISSN 1552-7824, ZDB-ID 2067360-7. - Vol. 50.2022, 5, p. 889-914
|
Subject: | Boundary spanner corruption | Business-to-business relationships | Dark side | Deviance | Marketing relationships | Multi-level model | Relationship marketing | Social cocoon | Trust | Korruption | Corruption | Lieferantenmanagement | Supplier relationship management | Vertrauen | Confidence | Beziehungsmarketing | Theorie | Theory |
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