Boundary spanning elements and the marketing function in organizations : concepts and empirical studies
Sunil Sahadev ... (eds.)
| Year of publication: |
2015
|
|---|---|
| Other Persons: | Sahadev, Sunil (contributor) |
| Publisher: |
Cham [u.a.] : Springer |
| Subject: | Dienstleistungsberufe | Service workers | Verkaufspersonal | Salespeople | Beziehungsmarketing | Relationship marketing | Schnittstellenmanagement | Interface management | Coping-Strategie | Coping strategy | Arbeitsverhalten | Work behaviour | Personalführung | Leadership | Indien | India | Russland | Russia | Marketing |
| Description of contents: | Table of Contents [gbv.de] |
| Published items: |
9 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | VI, 173 S. graph. Darst. 235 mm x 155 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
| Language: | English |
| Notes: | Enth. 10 Beitr. |
| ISBN: | 978-3-319-13439-0 ; 978-3-319-13440-6 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010504719