Bridging virtual and real worlds: enhancing outlying clustered value creations
| Year of publication: |
2010
|
|---|---|
| Authors: | Bretones, Daniel ; Quinio, Bernard ; Reveillon, Gilbert |
| Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 12797947. - Vol. 18.2010, 7, p. 613-626
|