Building a bridge to the future : prospective legitimation in nascent markets
Derek Harmon, Eunice Rhee, Yun Ha Cho
| Year of publication: |
2023
|
|---|---|
| Authors: | Harmon, Derek ; Rhee, Eunice ; Cho, Yun Ha |
| Published in: |
Strategic management journal. - New York, NY [u.a.] : Wiley, ISSN 1097-0266, ZDB-ID 1478912-7. - Vol. 44.2023, 11, p. 2597-2633
|
| Subject: | firm communication | legitimation processes | mixed-method | nascent markets | question-driven approach |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/smj.3506 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014434786