Building and assurance of agent-based models: an example and challenge to the field
Year of publication: |
2007
|
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Authors: | Midgley, David F. ; Marks, Robert E. ; Kunchamwar, Dinesh |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 60.2007, 8, p. 884-893
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Subject: | Agentenbasierte Modellierung | Agent-based modeling | Konsumentenverhalten | Consumer behaviour | Marketingtheorie | Marketing theory | Theorie | Theory |
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