Building trust in higher education institutions : using congruence to overcome scepticism and increase credibility, reputation, and student employability through CSR
Cláudia Lessa, Arnaldo Coelho
| Year of publication: |
2024
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|---|---|
| Authors: | Lessa, Cláudia ; Coelho, Arnaldo |
| Published in: |
Corporate reputation review. - London : Palgrave Macmillan, ISSN 1479-1889, ZDB-ID 2031776-1. - Vol. 27.2024, 1, p. 18-32
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| Subject: | Congruence | Corporate credibility | CSR | Employability | HEIs | Reputation | Scepticism | Corporate Social Responsibility | Corporate social responsibility | Hochschule | Higher education institution | Firmenimage | Corporate reputation | Glaubwürdigkeit | Credibility | Studierende | Students | Vertrauen | Confidence |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41299-023-00159-x [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014512867