Business expansion strategy of two competing software platforms : envelopment vs. connection
Year of publication: |
2024
|
---|---|
Authors: | Tang, Hua ; Ai, Xingzheng ; He, Haojia ; Guo, Songbo |
Subject: | Competition | Connection | Envelopment | Price | Quality | Software platform | Software | Netzwerkökonomik | Network economics | Wettbewerb | Produktqualität | Product quality | Geschäftsmodell | Business model | Wettbewerbsstrategie | Competitive strategy |
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