Business intelligence and business analytics in tourism : insights through Gioia methodology
Montserrat Jiménez-Partearroyo, Ana Medina-López, Sudhir Rana
| Year of publication: |
2024
|
|---|---|
| Authors: | Jiménez-Partearroyo, Montserrat ; Medina-López, Ana ; Rana, Sudhir |
| Published in: |
International entrepreneurship and management journal. - Berlin : Springer Science+Business Media, ISSN 1555-1938, ZDB-ID 2191484-9. - Vol. 20.2024, 3, p. 2287-2321
|
| Subject: | Business analytics | Business intelligence | Comparative analysis | Customer engagement | Gioia methodology | Operational challenges | Strategic innovation | Tourism industry | Tourismuswirtschaft | Betriebliches Informationssystem | Business intelligence system | Unternehmensanalyse | Business analysis |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11365-024-00973-7 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015080640