Business-to-business marketing in the light of the evolution of the business environment
Year of publication: |
2021
|
---|---|
Authors: | Tzempelikos, Nektarios |
Published in: |
Journal of business-to-business marketing. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1547-0628, ZDB-ID 2069757-0. - Vol. 28.2021, 2, p. 101-104
|
Subject: | B-to-B-Marketing | Business-to-business marketing | Lieferantenmanagement | Supplier relationship management |
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