Buy now or later? : new or remanufactured? : how to attract strategic customers
Zhuojun Liu, Michael Zhang, Jing Chen, Claver Diallo
| Year of publication: |
2023
|
|---|---|
| Authors: | Liu, Zhuojun ; Zhang, Michael ; Chen, Jing ; Diallo, Claver |
| Published in: |
Transportation research / E : an international journal. - Amsterdam : Elsevier, ISSN 1366-5545, ZDB-ID 1380969-6. - Vol. 172.2023, p. 1-24
|
| Subject: | Pricing strategy | Product competition | Remanufacturing | Strategic customers | Preismanagement | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Strategisches Management | Strategic management | Marketingmanagement | Marketing management | Wettbewerb | Competition |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tre.2023.103068 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014302049