Can online service recovery interventions benignly alter customers' negative review evaluations? : evidence from the hotel industry
Year of publication: |
2019
|
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Authors: | Sreejesh, S. ; Anusree, M. R. ; Ponnam, Abhilash |
Subject: | agreement | attitude | justice | Online reviews | patronage intention | review agreement | severity | webcare | Hotellerie | Hotel industry | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Kundenzufriedenheit | Customer satisfaction | Beschwerdemanagement | Complaint management | Online-Handel | Online retailing | Bewertung | Evaluation | Gerechtigkeit | Justice | Beziehungsmarketing | Relationship marketing |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Zusammenfassung in chinesischer Sprache |
Other identifiers: | 10.1080/19368623.2019.1544958 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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