Can religiosity alter luxury and counterfeit consumption? : an empirical study in an emerging market
Year of publication: |
2023
|
---|---|
Authors: | Kasber, Aya ; El-Bassiouny, Noha ; Hamed, Sara |
Subject: | Religiosity | Cognitive dissonance | Conspicuous consumption | Counterfeit goods | Ethical decision-making | General theory of marketing ethics | Luxury brands | Structural equation modeling (SEM) | Theory of planned behavior (TPB) | Luxusgüter | Luxury goods | Produktpiraterie | Product counterfeiting | Konsumentenverhalten | Consumer behaviour | Ethik | Ethics | Markenartikel | Brand | Religion | Verbrauchereinstellung | Consumer attitudes | Nachfrageinterdependenz | Interdependent preferences |
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