Capabilities development and deployment activities in born global B-to-B firms for early entry into international markets

Jay Weerawardena, Gillian Sullivan Mort, Peter W. Liesch

Year of publication:	2019
Authors:	Weerawardena, Jay ; Sullivan Mort, Gillian ; Liesch, Peter Wayne
Published in:	Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 78.2019, p. 122-136
Subject:	Dynamic capabilities \| Innovation \| Early internationalization \| B-to-B global marketing \| high-tech marketing \| Entrepreneurial marketing \| Internationales Marketing \| International marketing \| Globalisierung \| Globalization \| Dynamische Kompetenzen \| Hochtechnologie \| High technology \| Internationaler Markteintritt \| International market entry \| Unternehmensgründung \| Business start-up \| Multinationales Unternehmen \| Transnational corporation \| KMU \| SME \| Marketingmanagement \| Marketing management \| Unternehmenserfolg \| Firm performance \| Entrepreneurship \| Entrepreneurship approach \| Innovationsmanagement \| Innovation management

Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal
Language:	English
Other identifiers:	10.1016/j.indmarman.2017.06.004 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

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