Cases in advertising and communications management
Stephen A. Greyser
| Year of publication: |
1981 ; 2. ed.
|
|---|---|
| Authors: | Greyser, Stephen A. |
| Publisher: |
Englewood Cliffs, NJ [u.a.] : Prentice-Hall |
| Subject: | Unternehmen | Öffentlichkeitsarbeit | Werbung |
| Extent: | XVIII, 644 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-13-118513-6 |
| Source: |
Persistent link: https://www.econbiz.de/10004023492