Challenging market conventions : supermarket diversification and consumer resistance in children's apparel purchases
Year of publication: |
2011
|
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Authors: | De Kervenoael, Ronan ; Canning, Catherine ; Palmer, Mark ; Hallsworth, Alan G. |
Published in: |
Journal of fashion marketing and management. - Bingley : Emerald Group Publishing Limited, ISSN 1361-2026, ZDB-ID 2144075-X. - Vol. 15.2011, 4, p. 464-485
|
Subject: | Kinderbekleidung | Children's clothing | Lebensmitteleinzelhandel | Food retailing | Konsumentenverhalten | Consumer behaviour | Eltern | Parents | Großbritannien | United Kingdom |
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