Chance constrained optimization for targeted internet advertising
Antoine Deza; Kai Huang; Michael R. Metal
| Year of publication: |
2015
|
|---|---|
| Authors: | Deza, Antoine ; Huang, Kai ; Metal, Michael R. |
| Published in: |
Omega : the international journal of management science. - Oxford [u.a.] : Elsevier, ISSN 0305-0483, ZDB-ID 124502-8. - Vol. 53.2015, p. 90-96
|
| Subject: | Internet advertising | Chance constrained programming | Sample approximation | Convex programming | Mathematische Optimierung | Mathematical programming | Online-Marketing | Internet marketing | Theorie | Theory | Internet |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010506262