Channel structures of online retail platforms
Year of publication: |
2022
|
---|---|
Authors: | Ha, Albert Y. ; Tong, Shilu ; Wang, Yunjie |
Published in: |
Manufacturing & service operations management : M & SOM. - Linthicum, Md. : Informs, ISSN 1526-5498, ZDB-ID 2023273-1. - Vol. 24.2022, 3, p. 1547-1561
|
Subject: | channel structure | online retail platform | supplier encroachment | supply chain management | Lieferkette | Supply chain | Online-Handel | Online retailing | Vertriebsweg | Distribution channel | Electronic Commerce | E-commerce | Einzelhandel | Retail trade | Digitale Plattform | Digital platform | Lieferantenmanagement | Supplier relationship management |
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