Chapter 17 Two Modern Aspects of Intangible Assets – Protection on Blockchain and Funding through ICO
Year of publication: |
2020
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Authors: | Horvat, Tatjana ; Bobek, Vito |
Published in: |
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey. - Bingley, U.K. : Emerald Publishing Limited, ISBN 978-1-80043-390-8. - 2020, p. 287-303
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Subject: | Immaterielle Werte | Intangible assets | Blockchain |
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