Choice architecture for healthier insurance decisions : ordering and partitioning together can improve consumer choice
Benedict G.C. Dellaert, Eric J. Johnson, Shannon Duncan, and Tom Baker
| Year of publication: |
2024
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| Authors: | Dellaert, Benedict G. C. ; Johnson, Eric J. ; Duncan, Shannon ; Baker, Tom |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7185, ZDB-ID 2052318-X. - Vol. 88.2024, 1, p. 15-30
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| Subject: | choice architecture | ordering | partitioning | health insurance choice | health care exchanges | user models | consumer decision making | digital interfaces | Konsumentenverhalten | Consumer behaviour | Krankenversicherung | Health insurance | Entscheidung | Decision | Entscheidungstheorie | Decision theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/00222429221119086 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014582812