CMO equity incentive and shareholder value : moderating role of CMO managerial discretion
MinChung Kim, D. Eric Boyd, Namwoon Kim, Cheong H. Yi
| Year of publication: |
December 2016
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| Authors: | Kim, Min Chung ; Boyd, D. Eric ; Kim, Namwoon ; Yi, Cheong H. |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 33.2016, 4, p. 725-738
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| Subject: | Chief marketing officer | Equity-based compensation | CMO equity incentive | Managerial discretion | Agency problem | Firm value | Führungskräfte | Managers | Prinzipal-Agent-Theorie | Agency theory | Shareholder Value | Shareholder value | Managervergütung | Executive compensation | Unternehmenswert | Aktienoption | Stock option | Leistungsanreiz | Performance incentive | Leistungsentgelt | Performance pay | Corporate Governance | Corporate governance | Marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijresmar.2016.09.001 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011634042