Color saturation effect in hotel images : moderating roles of travel purpose and busy mindset
YooHee Hwang, Heewon Kim, Yuqiao Cheng and Jaehee Gim
| Year of publication: |
2025
|
|---|---|
| Authors: | Hwang, Yoo Hee ; Kim, Heewon ; Cheng, Yuqiao ; Gim, Jaehee |
| Subject: | Color saturation | travel purpose | busy mindset | stimulation level |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2024.2437540 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015339808