Columns - Business strategies - Driving Corporate Profitability. - A customer profitability study can help increase revenues and decrease costs by indicating which customers are profitable and which ones aren't.
| Year of publication: |
2001
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|---|---|
| Authors: | Miller, Robert |
| Published in: |
Management : for strategic business ideas. - Mississauga, Ont : CMA Canada, ISSN 1490-4225, ZDB-ID 20723015. - Vol. 75.2001, 9, p. 18-19
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