Combining the COM-B model and habit theory to leverage understanding of adolescents' tooth-brushing behavior
Year of publication: |
2023
|
---|---|
Authors: | Taiminen, Heini |
Published in: |
Journal of nonprofit & public sector marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1540-6997, ZDB-ID 2069730-2. - Vol. 35.2023, 5, p. 553-567
|
Subject: | Adolescents | COM-B | habit | intervention design | social marketing | tooth brushing | Jugendliche | Youth | Social Marketing | Social marketing | Konsumentenverhalten | Consumer behaviour | Verhalten | Behaviour |
-
Gordon, Ross, (2015)
-
Advertising healthy eating to young consumers : insights from English and Swedish adolescents
Sherrington, Anna Maria, (2021)
-
Chan, Kara, (2016)
- More ...
-
Enabling transformative value creation through online weight loss services
Taiminen, Heini, (2020)
-
One gets what one orders : utilisation of digital marketing tools
Taiminen, Heini, (2016)
- More ...