Coming out of the niche? : social banking in Germany : an empirical analysis of consumer characteristics and market size
Year of publication: |
2019
|
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Authors: | Krause, Kathleen ; Battenfeld, Dirk |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 155.2019, 3, p. 889-911
|
Subject: | Adaptive conjoint analysis | Consumer characteristics | Ethical banking | Market size | Social banking | Socially responsible investors | Sustainable consumer behaviour | Sustainable consumption | Konsumentenverhalten | Consumer behaviour | Bank | Deutschland | Germany | Conjoint-Analyse | Conjoint analysis | Corporate Social Responsibility | Corporate social responsibility |
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