E-commerce websites, consumer order fulfillment and after-sales service satisfaction : the customer is always right, even after the shopping cart check-out
Year of publication: |
2022
|
---|---|
Authors: | Camilleri, Mark Anthony |
Subject: | Consumer fulfillment | Consumer loyalty | Consumer satisfaction | Electronic service quality | Website functionality | Word-of-mouth | Website | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Kundenservice | Customer service | Virales Marketing | Viral marketing |
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