Communicating and developing relationships through Facebook : the case of Greek organisations
Year of publication: |
2017
|
---|---|
Authors: | Kotzaivazoglou, Iordanis |
Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 2193394-7. - Vol. 12.2017, 4, p. 375-388
|
Subject: | public relations | Facebook | Greek organisations | profit organisations | non-profit organisations | communication | relationship development | Greece | Griechenland | Öffentlichkeitsarbeit | Public relations | Social Web | Social web | Nonprofit-Organisation | Nonprofit organization | Kommunikation | Communication | Interne Kommunikation | Internal communication | Beziehungsmarketing | Relationship marketing |
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