Companies image evaluation using social media and sentiment analysis
Year of publication: |
2020
|
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Authors: | Cotfas, Livu-Adrian ; Delcea, Camelia ; Păun, Ramona-Mihaela |
Published in: |
Eurasian business perspectives : proceedings of the 26th and 27th Eurasia Business and Economics Society Conferences. - Cham, Switzerland : Springer, ISBN 978-3-030-52296-4. - 2020, p. 277-286
|
Subject: | Company Image | Ontology | Semantic Web | Sentiment Analysis | Social Media Analysis | Social Web | Social web | Semantisches Web | Semantic web | Ontologie | Web 2.0-Technologien | Web 2.0 technologies | Online-Marketing | Internet marketing | Öffentlichkeitsarbeit | Public relations |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz im Buch ; Book section ; Konferenzbeitrag ; Conference paper |
Language: | English |
Other identifiers: | 10.1007/978-3-030-52294-0_18 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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