Comparing two supermarket layouts : the effect of a middle aisle on basket size, spend, trip duration and endcap use
Bill Page, Giang Trinh, Svetlana Bogomolova
| Year of publication: |
2019
|
|---|---|
| Authors: | Page, Bill ; Trinh, Giang ; Bogomolova, Svetlana |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 47.2019, p. 49-56
|
| Subject: | Supermarket layout | Store layout | Basket size | Trip duration | Lebensmitteleinzelhandel | Food retailing | Konsumentenverhalten | Consumer behaviour | Betriebsgröße | Firm size | Dauer | Duration |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2018.11.001 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011995442