Competing with customer returns policies
Jing Chen and Bintong Chen
| Year of publication: |
1-15 April 2016
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|---|---|
| Authors: | Chen, Jing ; Chen, Bintong |
| Published in: |
International journal of production research. - London : Taylor & Francis, ISSN 0020-7543, ZDB-ID 160477-6. - Vol. 54.2016, 7/8 (1/15.4.), p. 2093-2107
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| Subject: | customer returns | returns policy | pricing | competition | market segmentation | Marktsegmentierung | Market segmentation | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Wettbewerb | Competition | Marketingmanagement | Marketing management | Preismanagement | Pricing strategy | Preiswettbewerb | Price competition |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/00207543.2015.1106019 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011495809