Competitive advantage through innovation : the case of Nespresso
Alexander Brem (University of Southern Denmark, Sønderborg, Denmark), Maximilian Maier (Justus-Liebig-University, Giessen, Germany), and Christine Wimschneider (Friedrich-Alexander-University, Nuremberg, Germany)
| Year of publication: |
2016
|
|---|---|
| Authors: | Brem, Alexander ; Maier, Maximilian Anton ; Wimschneider, Christine |
| Published in: |
European journal of innovation management : EJIM. - Bingley : Emerald, ISSN 1460-1060, ZDB-ID 1465304-7. - Vol. 19.2016, 1, p. 133-148
|
| Subject: | New technology | Innovation | Diffusion | Business strategy | Competitive advantage | Intellectual property | Wettbewerbsvorteil | Strategisches Management | Strategic management | Innovationsdiffusion | Innovation diffusion | Immaterialgüterrechte | Intellectual property rights | Wettbewerbsstrategie | Competitive strategy | Innovationsmanagement | Innovation management | Internationaler Wettbewerb | International competition | Welt | World |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/EJIM-05-2014-0055 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011485914