Computer simulation of competitive market response
Year of publication: |
1970 ; First paperback edition
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Authors: | Amstutz, Arnold E. |
Institutions: | Massachusetts Institute of Technology (contributor) |
Publisher: |
Cambridge/Mass. : MIT Press |
Subject: | Markt | Marktforschung | Verbraucher | Handelspersonal | Betriebswirtschaftliche Ausbildung | Elektronik | Simulation | Theorie | Theory | Wettbewerb | Competition | Marketing | Modell |
Description of contents: | Table of Contents [gbv.de] |
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Managerial analysis in marketing
Sturdivant, Frederick D., (1970)
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Mathematical models in marketing
Murdick, Robert G., (1971)
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Marketing and the new science of planning
King, Robert L., (1968)
- More ...
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Planning and problem solving in marketing: a book review
Amstutz, Arnold E., (2006)
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Amstutz, Arnold E., (1964)
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Simulation techniques in the analysis of marketing strategy
Claycamp, Henry J., (1968)
- More ...