Conducting business experiments : validating new business models
Abhijit Ganguly and Jim Euchner
| Year of publication: |
March-April 2018
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|---|---|
| Authors: | Ganguly, Abhijit ; Euchner, Jim |
| Published in: |
Research technology management : RTM. - Arlington, VA : Industrial Research Inst., ISSN 0895-6308, ZDB-ID 616140-6. - Vol. 61.2018, 2, p. 27-35
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| Subject: | Business model innovation | Lean Startup | Business experiments | Geschäftsmodell | Business model | Unternehmensgründung | Business start-up | Innovation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08956308.2018.1421381 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011820375