Configuring the effect of multidimensional retail service quality and perceived value on customer loyalty towards retailers in Malaysia : mediated by customer satisfaction and trust
Year of publication: |
2023
|
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Authors: | Ahasanul Haque ; Chowdhury, Naila Anwar ; Suharni Maulan ; Md Asadul Islam ; Md Atiqur Sarker |
Published in: |
International journal of services and operations management : IJSOM. - Genève : Inderscience Enterprises, ISSN 1744-2389, ZDB-ID 2205101-6. - Vol. 46.2023, 4, p. 492-519
|
Subject: | customer loyalty | satisfaction | trust | retail service quality | perceived value | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Einzelhandel | Retail trade | Beziehungsmarketing | Relationship marketing | Malaysia | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour |
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