Conjoint analysis in marketing : developments in stimulus representation and segmentation methods
Marco Vriens
| Year of publication: |
1995
|
|---|---|
| Authors: | Vriens, Marco |
| Publisher: |
Capelle a/d IJssel : Labyrint Publ. |
| Subject: | Marketing | Conjoint Measurement |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 257 S. : Ill., graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Thesis: | Zugl.: Groningen, Rijksuniv., Diss., 1995 |
| Notes: | Zsfassung in niederländ. Sprache |
| ISBN: | 90-72591-26-7 |
| Source: |
Persistent link: https://www.econbiz.de/10004299975