Conspicuous consumption of luxury experiences : an experimental investigation of status perceptions on social media
Carolin Siepmann, Lisa Carola Holthoff and Pascal Kowalczuk
Year of publication: |
2022
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Authors: | Siepmann, Carolin ; Holthoff, Lisa Carola ; Kowalczuk, Pascal |
Published in: |
The journal of product & brand management. - Bingley : Emerald, ISSN 2054-1643, ZDB-ID 2020682-3. - Vol. 31.2022, 3, p. 454-468
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Subject: | Alternative status symbols | Conspicuous consumption | Instagram | Luxury experiences | Social media | Social Web | Social web | Luxusgüter | Luxury goods | Nachfrageinterdependenz | Interdependent preferences | Konsumentenverhalten | Consumer behaviour | Experiment | Sozialer Status | Social status | Online-Marketing | Internet marketing | Wahrnehmung | Perception |
Saved in:
Online Resource