Constructing a model of exhibition attachment : motivation, attachment, and loyalty
Xiaoli Yi, Xiaoxiao Fu, Wenmin Jin, Fevzi Okumus
| Year of publication: |
April 2018
|
|---|---|
| Authors: | Yi, Xiaoli ; Fu, Xiaoxiao ; Jin, Wenmin ; Okumus, Fevzi |
| Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 65.2018, p. 224-236
|
| Subject: | Exhibition attachment | Motivation | Push | Pull | Exhibition loyalty | China | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Veranstaltungswirtschaft | Event sector |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tourman.2017.10.006 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011775146