Consumer and object experience in the internet of things : an assemblage theory approach
Donna L. Hoffman, Thomas P. Novak
Year of publication: |
April 2018
|
---|---|
Authors: | Hoffman, Donna L. ; Novak, Thomas P. |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 44.2018, 6, p. 1178-1204
|
Subject: | assemblage theory | consumer experience | Internet of Things | object-oriented ontology | self-expansion | self-extension | Internet der Dinge | Internet of things | Konsumentenverhalten | Consumer behaviour | Ontologie | Ontology | Theorie | Theory |
Saved in:
Online Resource