Consumer behavior
Thomas S. Robertson
| Year of publication: |
1970
|
|---|---|
| Authors: | Robertson, Thomas S. |
| Publisher: |
Glenview, Ill. : Scott, Foresman and Co. |
| Subject: | Verbraucher | Marktforschung | Konsumentenverhalten | Consumer behaviour | Theorie | Theory |
| Extent: | VIII, 169 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Bibliogr. S. 147-161 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000051869