Consumer escapism : scale development, validation, and physiological associations
Davide C. Orazi, Kit Yi Mah, Tim Derksen, Kyle B. Murray
| Year of publication: |
2023
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|---|---|
| Authors: | Orazi, Davide C. ; Ma, Kit Yi ; Derksen, Tim ; Murray, Kyle B. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 160.2023, p. 1-13
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| Subject: | Marketing measurement | Consumer behavior | Compensatory consumption | Escapism | Scale development | Experiential sampling | Biometrics | Konsumentenverhalten | Consumer behaviour | Messung | Measurement | Marktforschung | Market research |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2023.113805 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014299194